Consciousness is that something making life worth living. If we were not conscious, nothing in our lives would have a meaning or a value.

Why are we conscious? So far nobody knows the answer to this query. But as the philosopher David Chalmers explains, to find it out we will need radical ideas, which at first may seem foolish. For instance, we could conjecture that consciousness is a fundamental building block of nature. Or that it can be a universal phenomenon.

Copywriter since 1988, he began his career in De Agostini, and then chose to continue as a freelancer. Graduated in Philosophy, he is currently also a professor of Web Marketing at the Federlegno Training Center. As a communication consultant, he has been working for many clients for many years, including some large international groups. In 2012 he opened the personal blog “Mela N” where he deals with topics related to Writing, Communication, Content Marketing and Storytelling. He oversaw the design of the IBSA Foundation blog.